LIV Golf Touts ‘Any Shot, Any Time’ Viewing Experience; Adds Live Drone Tracer, New Storytelling Graphics
Regardless of where you stand on the polarizing LIV Golf tour, one thing is not up for debate: LIV knows how to innovate. In its third season, LIV continues to deploy a cache of cutting-edge production technologies, including live drones, an F1-inspired “pylon” leaderboard graphic, analytics-driven virtual graphics, and live mics on players. Also new this season is its Any Shot, Any Time fan-engagement feature.
Should leagues swing at Diamond’s latest curveball?
Sports is the last “appointment viewing” because the outcome is in doubt until the final whistle. Sports business was supposed to be more predictable, but the chaos surrounding the biggest regional sports networks group, Diamond Sports Group, rivals anything seen on-field.
ViewLift Welcomes Two Industry Titans to its Board: John Rose and Steve Byrd
ViewLift, the sports and entertainment technology leader in end-to-end streaming and OTT solutions, is excited to announce two new strategic additions to its Board, John Rose and Steve Byrd . The two join an impressive roster of
Cross-continental playbook: Lessons in sports video strategy from the U.S. to Europe
In 2024, the ongoing business challenges confronting sports media organizations globally are poised to persist, with broadcasters and direct-to-consumer (DTC) services vying for pivotal sports rights to drive programming and win viewership.
Sports Viewership Is Changing In Today’s Consumer Landscape
By 2025, more than 25% of Americans will watch live sports digitally. While broadcast and cable networks have dominated the sports viewership market, there will soon be a new normal. In an interview with Rick Allen,