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Gray’s Arizona’s Family Sports Launches Direct-To-Consumer Streaming Service with ViewLift
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Monumental Sports & Entertainment and ViewLift Forge a Strategic Alliance to Power Broadcast and Streaming Solutions for Professional Sports Teams
As the sports media environment rapidly evolves and the industry navigates shifting viewer behavior, Monumental Sports & Entertainment (MSE) and ViewLift announced today the creation of a comprehensive broadcast and streaming solution built to meet the local distribution needs of professional sports teams across the U.S. This trailblazing initiative is set to formally launch this fall.
ViewLift Expands Distribution with Launch on Comcast’s Xfinity and Xumo; Appoints Charles Mellilo as Chief Business Officer
ViewLift, a global leader in digital solutions for sports and media content owners, today announced a significant expansion of its distribution network with its launch on Comcast’s Xfinity and Xumo platforms. In tandem with this strategic rollout, ViewLift has appointed Charles Mellilo as Chief Business Officer, where he will lead the company’s global business development and marketing efforts.
PFL LAUNCHES NEW FREE CONSUMER APP - EXCLUSIVE US HOME FOR PFL INTERNATIONAL LEAGUE LIVE FIGHTS
The Professional Fighters League has launched its new free consumer app, giving U.S. fans exclusive access to live PFL International League events, including PFL Europe, MENA, and Africa. Powered by ViewLift, the app delivers live streaming, fighter stats, behind-the-scenes content, and fan engagement features—all available now on iOS and Android.
ViewLift Unveils Cutting-Edge AI Products to Transform Streaming Intelligence and Operations
ViewLift has launched two powerful AI solutions — Data Insights Pro™ for real-time executive analytics and FanAssist AI™ for multilingual, automated customer support. These tools are built to enhance decision-making, streamline operations, and deliver seamless fan experiences across the globe.
ViewLift is the home of hockey's champs.
As the second round of the NHL playoffs – hockey's race for the Stanley Cup® – heads to its explosive conclusion, digital distribution powerhouse ViewLift announced the addition of another NHL team to its portfolio – the Tampa Bay Lightning. With the Bolts on board, ViewLift becomes the streaming provider for the winner of six of the last seven Stanley Cups®, marking its own championship run.