FEATURED NEWS
A Bigger Tent Makes a Happier Home

A Bigger Tent Makes a Happier Home

In late spring, we announced that ViewLift would become a part of DAZN; that deal has formally closed, so we are officially (as the logo above indicates) “a DAZN company”. In thanking my Chairman Ted Leonsis, our Board, colleagues, shareholders and clients for this now 19-year journey; and Sir Leonard Blavatnik, Shay Segev and our new colleagues at DAZN for their confidence in our future, I also want to lay out why we took this step and how it intersects with broader trends in technology, media and especially sports.
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A Bigger Tent Makes a Happier Home

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SBJ Dealmakers: Entrepreneurs discuss current startup landscape
Media Coverage
January 12, 2023

SBJ Dealmakers: Entrepreneurs discuss current startup landscape

Becoming an entrepreneur is all about the startup and investment landscapes that can be different for everyone. On the final day of SBJ Dealmakers, a panel consisting of ViewLift Co-founder and CEO Rick Allen, Players Health Founder and CEO Tyrre Burks, Sportsbox AI Founder and CEO Jeehae Lee and

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ViewLift® partners with Bitmovin to enhance viewing experiences for global audiences
Press Release
January 11, 2023

ViewLift® partners with Bitmovin to enhance viewing experiences for global audiences

ViewLift®, a global leader in end-to-end streaming and OTT solutions, has entered into a multi-year partnership with Bitmovin. The collaboration bolsters ViewLift’s full-cycle content distribution and monetization capabilities by

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Key reasons why broadcasters must integrate OTT into their distribution strategy
Media Coverage
December 23, 2022

Key reasons why broadcasters must integrate OTT into their distribution strategy

A great article written by CEO, Rick Allen on Express Computer on why broadcasters must integrate OTT into their distribution strategy. According to Deloitte’s 2022 Technology, Media, and Telecommunications predictions report, India’s OTT space is expected to grow at a CAGR of more

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Anyone can be a creator: The democratisation of live streaming
Media Coverage
December 17, 2022

Anyone can be a creator: The democratisation of live streaming

Sujith Vellat, CTO at ViewLift® writes on Financial Express that Anyone can be a creator: The democratization of live streaming. According to him the evolution of technology – from cameras to the Internet – has allowed everyone to capture video, as things happen.

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The power of streaming in sports, according to Viewlift®
Media Coverage
December 14, 2022

The power of streaming in sports, according to Viewlift®

Rick Allen, CEO at ViewLift®, talks about The power of streaming in sports, according to Viewlift® Sports monitoring has had different media in our recent history, among which television has probably been the most prominent to date. It is the power of the moving image, the closest thing to real life. Now,

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