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ViewLift Expands Distribution with Launch on Comcast’s Xfinity and Xumo; Appoints Charles Mellilo as Chief Business Officer

ViewLift Expands Distribution with Launch on Comcast’s Xfinity and Xumo; Appoints Charles Mellilo as Chief Business Officer

ViewLift, a global leader in digital solutions for sports and media content owners, today announced a significant expansion of its distribution network with its launch on Comcast’s Xfinity and Xumo platforms. In tandem with this strategic rollout, ViewLift has appointed Charles Mellilo as Chief Business Officer, where he will lead the company’s global business development and marketing efforts.
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ViewLift Expands Distribution with Launch on Comcast’s Xfinity and Xumo; Appoints Charles Mellilo as Chief Business Officer

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How OTT Platforms Benefit from Cloud Wars
Media Coverage
February 21, 2023

How OTT Platforms Benefit from Cloud Wars

An insightful article by Manik on MarTechVibe to learn more about How OTT Platforms are Revolutionizing the Future of Streaming.

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Are vertical videos the future of streaming?
Media Coverage
February 18, 2023

Are vertical videos the future of streaming?

A well-written article by Manik Bambha Co-Founder & President of ViewLift on Techcircle about how vertical videos are the future of streaming.

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ViewLift® and Google Open Up the Cloud for OTT: Platform To Offer Multiple Cloud Providers
Press Release
February 7, 2023

ViewLift® and Google Open Up the Cloud for OTT: Platform To Offer Multiple Cloud Providers

ViewLift, a leading OTT and streaming technology solutions company, has announced a unique approach for its clients: the easy ability to utilize any major cloud provider or use multiple clouds, with just a click in ViewLift’s back-

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Life after IPL
Media Coverage
February 6, 2023

Life after IPL

In the latest article on Financial Express, Manik Bambha, President at ViewLift share his insights on the impact and implications of life after the Indian Premier League (IPL). He highlights the void left by the conclusion of the tournament, discussing the shifts in viewers’ engagement and the economic

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All you need to know about ‘FAST Channels’
Media Coverage
February 5, 2023

All you need to know about ‘FAST Channels’

In an interview with Benita Chacko, Manik Bambha, Co-Founder at ViewLift explains how FAST channels can drive brand awareness and boost viewership by introducing viewers to new content.

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