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ViewLift Expands Distribution with Launch on Comcast’s Xfinity and Xumo; Appoints Charles Mellilo as Chief Business Officer


How OTT Platforms Benefit from Cloud Wars
An insightful article by Manik on MarTechVibe to learn more about How OTT Platforms are Revolutionizing the Future of Streaming.

Are vertical videos the future of streaming?
A well-written article by Manik Bambha Co-Founder & President of ViewLift on Techcircle about how vertical videos are the future of streaming.

ViewLift® and Google Open Up the Cloud for OTT: Platform To Offer Multiple Cloud Providers
ViewLift, a leading OTT and streaming technology solutions company, has announced a unique approach for its clients: the easy ability to utilize any major cloud provider or use multiple clouds, with just a click in ViewLift’s back-

Life after IPL
In the latest article on Financial Express, Manik Bambha, President at ViewLift share his insights on the impact and implications of life after the Indian Premier League (IPL). He highlights the void left by the conclusion of the tournament, discussing the shifts in viewers’ engagement and the economic

All you need to know about ‘FAST Channels’
In an interview with Benita Chacko, Manik Bambha, Co-Founder at ViewLift explains how FAST channels can drive brand awareness and boost viewership by introducing viewers to new content.