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Tampa Bay Lightning Launches New DTC Streaming Service with ViewLift

Tampa Bay Lightning Launches New DTC Streaming Service with ViewLift

The Tampa Bay Lightning have launched a new direct-to-consumer streaming service with ViewLift, offering fans live access to all locally carried games for the 2025-26 season. Available on web, mobile, and smart TV platforms, subscriptions cost just $66 for the full season—less than $1 per game. Early subscribers before October 7 get a free trial. The platform debuts with the first preseason game on September 26.
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Tampa Bay Lightning Launches New DTC Streaming Service with ViewLift

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Vegas Golden Knights unveil local live game streaming service KnightTime+
Media Coverage
September 25, 2023

Vegas Golden Knights unveil local live game streaming service KnightTime+

The National Hockey League’s (NHL) Vegas Golden Knights have announced the launch of KnightTime+, an over-the-top (OTT) streaming platform developed to air all locally broadcast games within the franchise’s media territory.

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Sports Tech Leaders Bullish On Live Content, Data At Sportico Converge
Media Coverage
September 21, 2023

Sports Tech Leaders Bullish On Live Content, Data At Sportico Converge

Television and the future of streaming broadcasts are front and center for leagues as the value of broadcast sports continues to grow. Moderated by ViewLift CEO Rick Allen, “Leagues Look Ahead” heard from executives from the NBA, NHL and MLB

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Gold rush: Disruption and opportunity in the OTT market
Media Coverage
September 14, 2023

Gold rush: Disruption and opportunity in the OTT market

Standing at the confluence of sports, technology, and popular culture, the streaming “intersection” has resumed its intense traffic, as sports — both attending and watching — roars back with the pandemic easing. The next few years will witness even more disruption and opportunity. What factors are

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Dynamic giants: What the US and European sports video markets can learn from each other
Media Coverage
September 11, 2023

Dynamic giants: What the US and European sports video markets can learn from each other

The sports video market is incredibly dynamic. The United States and European markets are two influential giants with similarities, but also some instructive differences and unique approaches, strengths and challenges.

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Getting in the crosshairs: Growing OTT platforms through organic search
Media Coverage
September 6, 2023

Getting in the crosshairs: Growing OTT platforms through organic search

As OTT video streaming takes India and the world by storm, so has competition among content owners to acquire and retain viewers’ eyeballs. To grab a slice of what is set to be a Rs 12,000 crore industry by the end of end-2023, OTT brands are investing heavily on marketing

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