FEATURED NEWS
A Bigger Tent Makes a Happier Home

A Bigger Tent Makes a Happier Home

In late spring, we announced that ViewLift would become a part of DAZN; that deal has formally closed, so we are officially (as the logo above indicates) “a DAZN company”. In thanking my Chairman Ted Leonsis, our Board, colleagues, shareholders and clients for this now 19-year journey; and Sir Leonard Blavatnik, Shay Segev and our new colleagues at DAZN for their confidence in our future, I also want to lay out why we took this step and how it intersects with broader trends in technology, media and especially sports.
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A Bigger Tent Makes a Happier Home

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ViewLift powers newly-relaunched National Hockey League TV apps to enhance fans’ at-home experience
Press Release
November 30, 2023

ViewLift powers newly-relaunched National Hockey League TV apps to enhance fans’ at-home experience

“NHL” now available on Apple TV, Android TV, Fire TV and Roku Enables fans to customize user experience through unique UI, allowing them to choose favorite teams in order to tailor the homepage content feeds Offers on-

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Winning Over GEN Z : How Sports Can Get Digitally Driven Fans To Care
Media Coverage
November 30, 2023

Winning Over GEN Z : How Sports Can Get Digitally Driven Fans To Care

Every generation holds multitudes of sports fans, but they don’t all engage in the same way. This is particularly true of Gen Z—the under-24-year-old digital natives who live and breathe through their smartphones and other non-TV devices.

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REGULATING AI: CAN NEW LEGISLATION IMPOSE ORDER BEFORE IT’S TOO LATE?
Media Coverage
November 27, 2023

REGULATING AI: CAN NEW LEGISLATION IMPOSE ORDER BEFORE IT’S TOO LATE?

Rick Allen is CEO of end-to-end video platform developer ViewLift. “The promise of AI and the risks from ill-considered regulation are two sides of the same coin,” he said. “AI is a blessing when it speeds a task and/or more comprehensively provides answers. In the streaming world, personalisation of

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One on One with Rick Alessandri – ft. Rick Allen, CEO at Viewlift
Media Coverage
November 15, 2023

One on One with Rick Alessandri – ft. Rick Allen, CEO at Viewlift

This edition features Rick Alessandri talking with Rick Allen, CEO at ViewLift. ViewLift offers end-to-end video streaming and OTT solutions for sports, entertainment & others.

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ViewLift’s Shraddha Pednekar wins the Stevie Bronze trophy for Female Business Service Executive of the Year
Press Release
November 13, 2023

ViewLift’s Shraddha Pednekar wins the Stevie Bronze trophy for Female Business Service Executive of the Year

ViewLift, a global leader in end-to-end streaming and over-the-top (OTT) solutions is proud to announce that Shraddha Pednekar, ViewLift’s Chief Experience Officer, was awarded the Stevie Bronze Award trophy for female

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