FEATURED NEWS
ViewLift Powers New ROOT SPORTS Stream App for Seattle Mariners

ViewLift Powers New ROOT SPORTS Stream App for Seattle Mariners

ViewLift, a global leader in end-to-end streaming technology, today announced the launch of the new ROOT SPORTS Stream app, delivering Seattle Mariners games and ROOT SPORTS programming directly to fans across the Pacific Northwest—with or without a cable or satellite subscription. With this partnership, ViewLift now powers streaming platforms for 11 top-tier US professional sports teams, underscoring its position as the industry’s most trusted digital distribution partner for sports.
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ViewLift Powers New ROOT SPORTS Stream App for Seattle Mariners

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Is local live streaming the future of professional sports?
Media Coverage
July 9, 2023

Is local live streaming the future of professional sports?

The addition of local live streaming is a relatively new development in professional sports and comes at a time when the business model for many regional sports networks (RSNs) is collapsing due to cord-cutting and other market forces.

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Hypercompetitive Cloud Market a Blessing for Cloud Native OTT Platforms
Media Coverage
July 4, 2023

Hypercompetitive Cloud Market a Blessing for Cloud Native OTT Platforms

Manik Bambha, Co-Founder at ViewLift discusses at Analytics India Magazine how the increasingly competitive cloud computing market is also opening up new opportunities for OTT content owners.

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ViewLift® Welcomes Video Streaming Veteran Jeff Douglas as Chief Customer Officer; Announces Participation in Major Industry Events
Press Release
June 27, 2023

ViewLift® Welcomes Video Streaming Veteran Jeff Douglas as Chief Customer Officer; Announces Participation in Major Industry Events

ViewLift, a global leader in end-to-end streaming and OTT solutions, is excited to announce that Jeff Douglas will be joining the company as Chief Customer Officer on April 24. Jeff brings over 16 years of experience in creating

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ViewLift powers LIV Golf+ launch on LG Smart TVs for the upcoming Valderrama and London tournaments
Press Release
June 27, 2023

ViewLift powers LIV Golf+ launch on LG Smart TVs for the upcoming Valderrama and London tournaments

ViewLift, a global leader in end-to-end streaming and over-the-top (OTT) solutions, is excited to announce the launch of new features for the best-in-class LIV Golf+ Smart TV app. In addition, the app is being made available

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The New Order Cometh: Decoding the Economics of Sports DTC Platforms
Media Coverage
June 24, 2023

The New Order Cometh: Decoding the Economics of Sports DTC Platforms

The emergence of Internet streaming, and the resulting rise in cord cutting has hit traditional pay-TV subscriptions hard – US cable networks lost 6,250,000 subscribers in 2022, up from 5,585,000 in 2021

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