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ViewLift Streams Motorsport Event at Scale with Harmonic
Harmonic (NASDAQ: HLIT) today announced that digital content distribution platform ViewLift is now using Harmonic’s VOS®360 Media SaaS as its streaming video pipeline. Harmonic’s VOS360 SaaS offers unparalleled agility, resiliency, security and scalability, ensuring an outstanding viewing
Data monetization in sports: Building additional revenue streams with sports data monetization
Manik Bambha, Co-Founder and President of ViewLift® says sports data monetization is a significant opportunity for new revenue streams. In a panel discussion at the recently concluded NAB Streaming Summit 2022, panelists spoke extensively about the evolving nature of sports fans.
Is sports streaming the big growth driver for streaming platforms now?
Manik Bambha, Co-Founder & President at ViewLift®, says, on this “This has been going on for a while. Disney owns ESPN. Amazon has been streaming prime-time sports like Thursday night football and Hotstar has been streaming Cricket. They are targeting different people in the family to make sure the