What to read next
January 10, 2024
How Direct-to-Consumer Regional Sports Networks Use OTT & Companion Content for Android, Apple, Roku, Xbox & FireTV
The multi-billion-dollar regional sports network (RSN) crisis in the US shows no sign of abating as we move into 2024. Disrupted by the soaring costs of live game rights, changing viewing patterns, and the continuing trend by consumers to cut cable services in favor of streaming platforms, many RSNs are in
May 30, 2023
Everyone’s a player: How OTT platforms can boost fan engagement to stay ahead of the competition
In the latest article on SVG, Manik Bambha, President at ViewLift, provides valuable insights on how OTT platforms can enhance fan engagement and maintain a competitive edge in the industry.
April 12, 2022
“The key to a good platform is that it is capable of learning and changing for the fans”
Rick Allen, CEO and Founder of ViewLift®, spoke with MARCA about the OTT industry, sporting events, and ViewLift’s® upcoming plans.
