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Amazon’s AWS Debuts AI Tool That Automates Clipping Live Sports For Social Media
ViewLift is among the early adopters of AWS Elemental Inference, an AI tool that automatically detects, clips, and formats live sports highlights into vertical, social-ready videos within seconds—helping rights holders deliver mobile-first sports moments faster and at scale.
Is sports streaming the big growth driver for streaming platforms now?
Manik Bambha, Co-Founder & President at ViewLift®, says, on this “This has been going on for a while. Disney owns ESPN. Amazon has been streaming prime-time sports like Thursday night football and Hotstar has been streaming Cricket. They are targeting different people in the family to make sure the
How easy screen switching benefits OTT brands and consumers
Step into the world of OTT entertainment where seamless device switching is revolutionizing the game. Learn how this enhancement redefines viewer experiences, boosting engagement, loyalty, and driving growth for brands. Discover the key to unlocking success in the dynamic digital streaming