What to read next
FIFA World Cup 2022: How JioCinema is manoeuvring its live streaming game after a fumble
Manik Bambha, President & Co-Founder at ViewLift® in an exclusive interview at The Economic Times says “Platforms like Disney+Hotstar know what to expect out of a particular sports event so they pre-scale the system a few hours before the event. When viewers log in, they have a seamless experience
Major League Rugby teams up with RugbyPass for new streaming service
Major League Rugby (MLR), North American rugby union’s elite club championship, has launched The Rugby Network, a free streaming and digital network, ahead of its 2021 season. The service, which is a collaboration with over-the-top (OTT) platform RugbyPass, will look to serve as a one-stop content shop for rugby fans in North America.
Beyond the surface: Finding the perfect video player for OTT platforms
The great article by Manik Bambha, President of ViewLift on Indian Television, emphasize on emerging trends and technologies in video players that can enhance the user experience and drive engagement.
