What to read next
October 14, 2022
We are pioneers in developing native applications across all OTT devices
Manik Bambha, Co-Founder & President, ViewLift®, shares his thought on Express Computer, the idea behind creating ViewLift®, and the strategies it deploys to empower media and broadcast companies and sports leagues providers.
May 15, 2023
Why and how are Indian broadcasters tapping sports beyond cricket?
Manik Bambha, President at ViewLift shares thoughtful insights on afaqs about how Indian broadcasters diversifying into non-cricket sports to capture the growing demand of sports viewership
November 27, 2023
REGULATING AI: CAN NEW LEGISLATION IMPOSE ORDER BEFORE IT’S TOO LATE?
Rick Allen is CEO of end-to-end video platform developer ViewLift. “The promise of AI and the risks from ill-considered regulation are two sides of the same coin,” he said. “AI is a blessing when it speeds a task and/or more comprehensively provides answers. In the streaming world, personalisation of
