What to read next
November 5, 2022
Data Is the Key to Direct-to-Consumer Success for Sports Streamers
®ViewLift CEO, Rick Allen at NAB Streaming Summit with great panelists Fabio Gallo from LaLiga Tech, Riccardo Quaglia talk about why Sports streaming platforms need to stay current and relevant by prioritizing a direct-to-consumer approach. In the end, DTC is the only distribution method providing the
April 12, 2022
“The key to a good platform is that it is capable of learning and changing for the fans”
Rick Allen, CEO and Founder of ViewLift®, spoke with MARCA about the OTT industry, sporting events, and ViewLift’s® upcoming plans.
March 5, 2023
Aggregation vs going it alone: How sports franchises can get the most out of OTT streaming
“Gain an Edge in OTT Streaming: A Comprehensive Guide for Sports Franchises on Maximizing Reach Through Aggregation and Solo Approaches” Explore the intriguing perspectives and practical strategies by Fabio Gallo, GM, ViewLift in his article on Times Of India.
