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Major League Rugby teams up with RugbyPass for new streaming service
Major League Rugby (MLR), North American rugby union’s elite club championship, has launched The Rugby Network, a free streaming and digital network, ahead of its 2021 season. The service, which is a collaboration with over-the-top (OTT) platform RugbyPass, will look to serve as a one-stop content shop for rugby fans in North America.
Op-Ed: Crossing the pond: The democratisation of sports content
Written by Rick Allen, CEO of ViewLift. Direct-to-consumer (DTC) OTT streaming solutions are turning traditional sports broadcasting on its head through democratising sports content distribution and providing the flexibility to reach changing markets more effectively.
Data monetization in sports: Building additional revenue streams with sports data monetization
Manik Bambha, Co-Founder and President of ViewLift® says sports data monetization is a significant opportunity for new revenue streams. In a panel discussion at the recently concluded NAB Streaming Summit 2022, panelists spoke extensively about the evolving nature of sports fans.