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Aggregation vs going it alone: How sports franchises can get the most out of OTT streaming
“Gain an Edge in OTT Streaming: A Comprehensive Guide for Sports Franchises on Maximizing Reach Through Aggregation and Solo Approaches” Explore the intriguing perspectives and practical strategies by Fabio Gallo, GM, ViewLift in his article on Times Of India.
Data Is the Key to Direct-to-Consumer Success for Sports Streamers
®ViewLift CEO, Rick Allen at NAB Streaming Summit with great panelists Fabio Gallo from LaLiga Tech, Riccardo Quaglia talk about why Sports streaming platforms need to stay current and relevant by prioritizing a direct-to-consumer approach. In the end, DTC is the only distribution method providing the
OTT media is fast becoming an essential category for app developers, advertisers
In an exclusive interaction with MediaBrief, Manik Bambha, Co-founder and President of ViewLift®, speaks about the company’s India journey and its partnership with multiple regional OTT platforms.
