What to read next
Afloat in choppy waters: How media companies can weather the coming recession
A well-written article by Manik Bambha, Co-Founder & President of ViewLift® on CRN How media companies can weather the coming recession. So, what does this recession mean for media companies? On the face of it, the outlook seems gloomy. 2020 saw record layoffs, with over 16,000 jobs lost in the US
Amazon’s AWS Debuts AI Tool That Automates Clipping Live Sports For Social Media
ViewLift is among the early adopters of AWS Elemental Inference, an AI tool that automatically detects, clips, and formats live sports highlights into vertical, social-ready videos within seconds—helping rights holders deliver mobile-first sports moments faster and at scale.
DAZN acquires streaming tech firm ViewLift to aid US expansion aims
DAZN’s acquisition of ViewLift accelerates its push into the U.S. sports market with enhanced streaming and SaaS capabilities. The deal strengthens its ability to support teams, leagues, and RSNs with scalable digital solutions.
