PRESS RELEASE
Sports Streamer DAZN Makes $100 Million Bet on Technology Company ViewLift
April 30, 2026
What to read next
January 19, 2023
OTT aggregators- Should your DTC streaming service jump on the bandwagon?
Mahesh Kumar, Sr. Digital Marketing Manager at ViewLift, shares his thoughts on Brand Equity, about OTT aggregators- Should your DTC streaming service jump on the bandwagon?
December 7, 2023
Monetising sports for sustained growth: A game every OTT platform can play
Discover how OTT platforms can unlock sustained growth by effectively monetizing sports content. Dive into the strategies and opportunities highlighted in this insightful article by Manik Bambha President at ViewLift on Business Insider.
June 23, 2022
Data monetization in sports: Building additional revenue streams with sports data monetization
Manik Bambha, Co-Founder and President of ViewLift® says sports data monetization is a significant opportunity for new revenue streams. In a panel discussion at the recently concluded NAB Streaming Summit 2022, panelists spoke extensively about the evolving nature of sports fans.