DAZN targets local sports and US expansion with ‘US$100m’ ViewLift takeover

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June 6, 2022

Italian basketball league launches LNP Pass with ®ViewLift

Lega Nazionale Pallacanestro (LNP) – Italy’s basketball league – has announced a partnership with streaming platform ®ViewLift to broadcast the league across Amazon Fire TV, iOS TV and Roku.

June 13, 2022

OTT Is Revolutionizing Advertising. Here’s Why You Should Make the Switch

It’s time to rely on OTT says ®ViewLift, Co-Founder and President Manik Bhambha. Advertisers need to ensure their content is automatically featured and optimized to resonate with the audience no matter what device they are using. Losing the audience’s attention or interest is now a recipe for disaster.

June 16, 2022

The Three Phases of Growing a Global DTC Sports Streaming Service

At this year’s NAB Streaming Summit, ViewLift® CEO Rick Allen, moderated a panel of industry experts, including Fabio Gallo from LaLiga Tech, Riccardo Quaglia from the Italian Basketball League (LNP) and Andy Wasef from the National Basketball Association (NBA), and discussed the benefits of using dat

DAZN targets local sports and US expansion with ‘US$100m’ ViewLift takeover

April 30, 2026

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What to read next

Italian basketball league launches LNP Pass with ®ViewLift

OTT Is Revolutionizing Advertising. Here’s Why You Should Make the Switch

The Three Phases of Growing a Global DTC Sports Streaming Service

DAZN targets local sports and US expansion with ‘US$100m’ ViewLift takeover

April 30, 2026

SHARE THIS POST

What to read next

Italian basketball league launches LNP Pass with ®ViewLift

OTT Is Revolutionizing Advertising. Here’s Why You Should Make the Switch

The Three Phases of Growing a Global DTC Sports Streaming Service

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