ViewLift integrates Bitmovin’s VOD Encoder via Google Cloud Marketplace

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May 17, 2022

It’s Time Advertisers Change Their Approach to OTT Advertising—Here’s Why

Manik Bambha, Co-Founder and President of ViewLift® writes on TV Tech, Advertisers who want to acquire new businesses in 2022 need to ensure their content tells a story, is customized and educational and how advertisers must migrate from selling products to engaging their audiences in order to

December 23, 2022

Key reasons why broadcasters must integrate OTT into their distribution strategy

A great article written by CEO, Rick Allen on Express Computer on why broadcasters must integrate OTT into their distribution strategy. According to Deloitte’s 2022 Technology, Media, and Telecommunications predictions report, India’s OTT space is expected to grow at a CAGR of more

September 14, 2023

Gold rush: Disruption and opportunity in the OTT market

Standing at the confluence of sports, technology, and popular culture, the streaming “intersection” has resumed its intense traffic, as sports — both attending and watching — roars back with the pandemic easing. The next few years will witness even more disruption and opportunity. What factors are

ViewLift integrates Bitmovin’s VOD Encoder via Google Cloud Marketplace

August 13, 2024

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What to read next

It’s Time Advertisers Change Their Approach to OTT Advertising—Here’s Why

Key reasons why broadcasters must integrate OTT into their distribution strategy

Gold rush: Disruption and opportunity in the OTT market

ViewLift integrates Bitmovin’s VOD Encoder via Google Cloud Marketplace

August 13, 2024

SHARE THIS POST

What to read next

It’s Time Advertisers Change Their Approach to OTT Advertising—Here’s Why

Key reasons why broadcasters must integrate OTT into their distribution strategy

Gold rush: Disruption and opportunity in the OTT market

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