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May 30, 2022
US Based ViewLift® promotes Shraddha Pednekar and Sujith Vellat as CXO and CTO
ViewLift®, an end-to-end streaming and OTT solutions provider, announced today the recent promotions of Shraddha Pednekar to CXO and Sujith Vellat to CTO. Viewlift® has brought together a strong team of people, including CXO-level leaders over the past few months.
June 17, 2023
Sports OTT Summit: ViewLift® CEO Rick Allen goes deep into streaming trends for live sport
In conversation with SVG Europe content editor Jo Ruddock, ViewLift® chief executive Rick Allen discusses his career and the changing sports media landscape around the world.
November 5, 2022
Data Is the Key to Direct-to-Consumer Success for Sports Streamers
®ViewLift CEO, Rick Allen at NAB Streaming Summit with great panelists Fabio Gallo from LaLiga Tech, Riccardo Quaglia talk about why Sports streaming platforms need to stay current and relevant by prioritizing a direct-to-consumer approach. In the end, DTC is the only distribution method providing the