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Major League Rugby teams up with RugbyPass for new streaming service
Major League Rugby (MLR), North American rugby union’s elite club championship, has launched The Rugby Network, a free streaming and digital network, ahead of its 2021 season. The service, which is a collaboration with over-the-top (OTT) platform RugbyPass, will look to serve as a one-stop content shop for rugby fans in North America.
Sports Viewership Is Changing In Today’s Consumer Landscape
By 2025, more than 25% of Americans will watch live sports digitally. While broadcast and cable networks have dominated the sports viewership market, there will soon be a new normal. In an interview with Rick Allen,
The New Order Cometh: Decoding the Economics of Sports DTC Platforms
The emergence of Internet streaming, and the resulting rise in cord cutting has hit traditional pay-TV subscriptions hard – US cable networks lost 6,250,000 subscribers in 2022, up from 5,585,000 in 2021