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OTT Is Revolutionizing Advertising. Here’s Why You Should Make the Switch
It’s time to rely on OTT says ®ViewLift, Co-Founder and President Manik Bhambha. Advertisers need to ensure their content is automatically featured and optimized to resonate with the audience no matter what device they are using. Losing the audience’s attention or interest is now a recipe for disaster.
Live Streaming on OTT platforms going beyond sports and reality?
Live-streamed sporting events have consistently brought in massive viewership for OTT platforms. The 2022 Asia Cup match between India and Pakistan on Sunday (September 4) was watched by 1.4 crore viewers on the streaming platform Disney+
PFL And ®ViewLift Could Change MMA Fans’ Expectations For Accessibility And Overall Experience
On Monday, the PFL and ®ViewLift officially announced a partnership that will allow the former to use the latter’s technology to increase fan accessibility to fights, fighters, statistics and behind-the-scenes footage.
