Launching a sports streaming platform is a promising OTT revenue model. Since the pandemic locked us all indoors, the audience has recognized the convenience of live and on-demand sports video content streaming from the comfort of their living rooms. As a result, OTT sports platforms are steadily evolving as a lucrative and high-growth business model […]
Over-the-top (OTT) streaming services flipped the supply and demand curve between sports leagues and broadcast media. By developing their own OTT platform, leagues of any size can have a wider range of engagement and revenue opportunities than TV broadcasts could ever deliver. The first 90 years of broadcast sports were defined by scarcity. There was […]
No matter what your specific sport is, no matter what type of league you operate, you need a steady flow of cash to keep it going. Your live streaming sports and OTT, while often seen as a way to bring in and retain customers, can become, in and of itself, a revenue creator. And it […]
What Are Your Options? When it comes to monetizing your sports content, you probably have a lot of questions about the best way to go about it. You need to ensure that the platform you choose offers a wide variety of monetization models to fit potential audiences. With sport content being able to use a […]