Sports broadcast is not new to content publishers. Still, with the popularity of OTT streaming services, the sports broadcasting industry is experiencing a paradigm shift in how fans engage with content. Digital consumers prefer OTT streaming over linear. This trend encourages sports content owners to move to DTC OTT sports broadcasting platforms. Let’s understand the […]
FAST channel or free ad-supported television is gaining ground among a new cohort of price-sensitive, choice- and subscription-fatigued viewers. A fast-emerging viewership base and spiked growth in advertising revenues are betting in favor of FAST streaming services. For instance, Pluto TV – a FAST channel TV – had 12 million unique monthly viewers in January […]
This is a continuation to the Why a flexible OTT business model is crucial to build a lasting streaming business OTT platforms thrive with flexible and fluid business models Turning TVOD customers into SVOD customers is a worthwhile strategy for streaming platforms. SVOD customers bring in more and more consistent revenue than TVOD customers. Platforms […]
What Are Your Options? When it comes to monetizing your sports content, you probably have a lot of questions about the best way to go about it. You need to ensure that the platform you choose offers a wide variety of monetization models to fit potential audiences. With sport content being able to use a […]