Media Coverage

Thriving in the smart TV ecosystem what content owners need

Building smart TV apps are no cakewalk. But no-code platforms can accelerate your move to smart TV, letting you expand your viewer base with the least effort and the highest returns.

Are vertical videos the future of streaming?

A well-written article by Manik Bambha Co-Founder & President of ViewLift on Techcircle about how vertical videos are the future of streaming.

Q&A With Rick Allen, CEO Of ViewLift

In an interview with Martechvibe, Rick Allen, CEO of ViewLift, spoke about the industry’s areas of disruption and growth, including the broadcasting and cable influence, private-equity deals, new revenue streams for content owners, and the impact on the fan experience.

Direct to consumer: Viewlift® looks at the impact of federation and club ownership on sports broadcasting

Rick Allen CEO of ViewLift®at SVG Europe talks about the impact of the federation and club ownership on sports broadcasting.

Chalk, meet cheese: the complementary roles of linear and DTC distribution models

Rick Allen, CEO of ViewLift® writes a great article on Financial Express about the complementary roles of linear and DTC distribution models.

Personalisation of content is our core feature

Manik Bambha, Co-Founder & President of ViewLift in a conversation with Indian Television talks about ViewLift’s core feature and how ViewLift enables the extremely popular OTT platform for Bengali content- Hoichoi, among others such as…