Why sports leagues should have their own OTT streaming service

Over-the-top (OTT) streaming services flipped the supply and demand curve between sports leagues and broadcast media. By developing their own OTT platform, leagues of any size can have a wider range of engagement and revenue opportunities than TV broadcasts could ever deliver. The first 90 years of broadcast sports were defined by scarcity. There was […]

Unlock New Revenue Streams from Live Sports Service

No matter what your specific sport is, no matter what type of league you operate, you need a steady flow of cash to keep it going. Your live streaming sports and OTT, while often seen as a way to bring in and retain customers, can become, in and of itself, a revenue creator. And it […]

Proven Monetization Strategies for Live & On-Demand Sports Streaming Apps

What Are Your Options? When it comes to monetizing your sports content, you probably have a lot of questions about the best way to go about it. You need to ensure that the platform you choose offers a wide variety of monetization models to fit potential audiences. With sport content being able to use a […]

Three Must-Have and Two Good-to-Have Features for Your New OTT Streaming Platform

When starting a new OTT streaming business, make sure you or your partners can deliver on the three essentials for business success. Must-have features for your new OTT platform Excellent User Experience Access to the Optimal Business Model End-to-End Distribution Good-to-have features for your new OTT platform VOD + Live Content Delivery Real-Time Data and […]

Four considerations before launching a new sports OTT platform

For a few years, every company was a publisher. Then that wasn’t enough: every company had to be a multimedia content producer. The growth of over-the-top (OTT) streaming platforms meant that some of those companies had to take the next step, from producing content to delivering it directly to their audience via their own apps. […]