Making Headlines with Our Cutting Edge Technology
Business Insider – October 11, 2017

ViewLift Enhances Platform Services with Artificial Intelligence Technology

ViewLift, an industry leading digital distribution and monetization company, has incorporated artificial intelligence engine technology into its platform. ViewLift Intelligence (VLI) uses the latest data science and artificial intelligence technology to provide enhanced customer behavioral insights and retention tools for operators.

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The Economic Times – September 21 2017

Ahead of Durga Puja, SVF unveils Bengali digital content platform 'Hoichoi'

Entertainment company SVF launched a one-stop digital content platform 'Hoichoi'. The platform will be one of the first end-to-end online streaming destination offering the largest collection of the best in Bengali entertainment content on Web, iOS, Android, and Chromecast.

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India Today – September 20 2017

Bengali digital content platform Hoichoi launched

With web series becoming the new trend, a one-stop digital content platform, Hoichoi, was launched tonight - which is home to the largest collection of the best in Bengali entertainment.

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Web India 123 – September 20 2017

SVF launches Hoichoi, world's largest digital content platform

SVF, Eastern India's largest entertainment company, today announced the launch of Hoichoi, the much awaited one-stop digital content platform which is home to the largest collection of the best in Bengali entertainment.

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Business Today India – September 20 2017

ViewLift Powers Hoichoi, the Online Streaming Destination for the Best in Bengali Content

ViewLift, a global content distribution and monetization platform, has been selected by SVF (Shree Venkatesh Films), East India's largest entertainment company, as its technology partner for Hoichoi. This online video streaming destination provides the largest collection of the best in Bengali entertainment content on Web, iOS, Android, and Chromecast.

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Business Insider – August 29 2017

Media Executive David Nicholson Joins ViewLift as Vice President of Sales

ViewLift, a leading digital content distribution and monetization platform, has appointed David Nicholson as VP Sales to further develop its growing portfolio of video-centric customers and partners. He will join Lloyd Jacobs in the new ViewLift sales team, reporting to Rick Allen, CEO of ViewLift & SnagFilms.

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Streaming Media – August 10 2017

ViewLift Appoints Lloyd Jacobs as Vice President of Sales

ViewLift, a leading digital content distribution and monetization platform, continues to expand with strategic appointments, hiring Lloyd Jacobs as VP Sales to further develop its growing portfolio of video-centric customers and partners.

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Market Watch – August 1 2017

ViewLift Unveils Cutting-Edge Platform Innovations for Digital Partners

ViewLift, a leading digital content distribution platform, has deployed a next-generation infrastructure that allows on demand real-time publishing of native applications across all major OTT and mobile platforms, global synchronous launching, and infinite scalability.

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Streaming Media – JUNE 20 2017

VidaPrimo Expands Onto Roku and Amazon Fire Platforms

VidaPrimo, the premier Latin Music video network, will distribute its vast library of music-related video content onto branded channels on both Roku and Amazon Fire, two of the world’s largest digital streaming platforms.

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Yahoo Finance – March 30 2017

ViewLift Scores in Sports Streaming

With two weeks to go before kickoff of its 30th season, the Arena Football League is fielding a new technology partner to reach football fans directly and globally.

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Sports Business Daily – DECEMBER 22 2016

Ever-Changing Landscape: Recapping The Year In Sports Media

The past year in sports media had everything from landmark streaming deals to well-known TV personalities finding new homes. Laid out below are some of the most unforgettable storylines from an eventful year in TV, print, online and OTT channels.

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Business Wire – DECEMBER 7 2016

Streaming Service The Great Courses Plus Defines the Market for Video Learning

In its first year, the new subscription-based video learning service The Great Courses Plus nearly doubled its content offering for lifelong learners and dramatically increased viewership for the entire catalog of parent firm The Great Courses.

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Sports Business Daily – OCTOBER 13 2016

Monumental Sports Network Officially Launches OTT Service For DC-Area Sports

Monumental Sports Network, Ted Leonsis’ DC-based OTT service, launched today. NBC Sports Group is a minority owner of the service, which will include a mix of live local games from leagues like the AFL and WNBA, tune-in shows before Wizards and Capitals games and documentary series.

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The New York Times – MAY 27 2016

Born in the VCR Era, Great Courses Seeks to Evolve

Decades before TED Talks, so-called massive open online courses and YouTube videos made top educators accessible to the masses, the Great Courses built a loyal audience of lifelong learners by making "the world’s greatest professors" available to anyone with a VCR or cassette player.

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PR Newswire – APRIL 18 2016

ViewLift Launches 32 Sports Digital Properties for Monumental Sports Network and Major League Lacrosse

ViewLift, a leading OTT content distribution and monetization platform, announced today that it has launched 32 digital properties for its clients Monumental Sports Network and Major League Lacrosse.

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Broadcasting & Cable – APRIL 7, 2016

ViewLift Expands OTT Capability Via $8M Investment Round

ViewLift, a specialist in helping TV and video brands deliver content over the top, has closed an $8 million funding round that will fuel an expansion of its operations.

The new infusion will add Robert and Walter McCormack-led Weekapaug Partners and Robert Hisaoka to a roster of existing investors that includes Ted Leonsis, Clark Ventures, New Enterprise Associates and Revolution.

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The Business Journal – APRIL 8 2016

SnagFilms banks $8M for streaming company with indie focus

New York-area startups and venture capitalists are making funding deals with the hopes of creating the next profitable company. Here's one deal recently announced:

Who gets: SnagFilms Inc., a New York City-based video streaming company specializing in independent films. The service's distribution product, ViewLift, allows content producers to monetize their content through native branded apps.

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Yahoo Tech – APRIL 7, 2016

ViewLift Announces $8 Million in New Funding, Expands Platform to Apple TV and Adds Key Sales Executive

WASHINGTON and NEW YORK, April 7, 2016 /PRNewswire-USNewswire/ -- ViewLift, a leading OTT content distribution and monetization platform, announced today it has closed an $8 million funding round, with the Robert and Walter McCormack-led Weekapaug Partners and Robert Hisaoka joining existing investors Ted Leonsis, Clark Ventures, New Enterprise Associates, Revolution and others.

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DC Inno – APRIL 7, 2016

Ted Leonsis and Steve Case-backed Media Company Raises $8M

Snagfilms, a New York City-based video streaming company that both distributes content (like Netflix) and sells a B2b-style platform for media companies, has raised $8 million in funding.

Snagfilms was co-founded by D.C. sports mogul Ted Leonsis and longtime media executive Rick Allen, formerly the president and CEO of Sporting News. The funding comes from a group of largely D.C. area-based investors. Interestingly, the company received early backing from Steve Case, Jean Case and local venture capital firms NEA, Clark Ventures and Revolution.

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VARIETY – APRIL 7, 2016

SnagFilms Raises $8 Million for ViewLift OTT Business, Launches Apple TV App

SnagFilms has shifted its focus to ViewLift, a technology and services suite for building Internet video properties, announcing about $8 million in funding earmarked for the over-the-top business.

The new funding comes from Robert and Walter McCormack-led Weekapaug Partners and Robert Hisaoka, who join existing investors including Ted Leonsis, Clark Ventures, New Enterprise Associates and Revolution.

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VENTUREBEAT – AUGUST 22, 2015

Video platform-for-hire ViewLift points to a new era of TV-network-as-a-service

Get ready for ad-hoc branded video networks that surface everywhere and then fade away when the demand does.

One possible engine for such a new era in online video is a pedigreed startup called ViewLift. It has the modest goal of becoming a "third-party NetFlix."

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TECHNICAL.LY DC – JULY 31, 2015

After semi-pivot, SnagFilms is raising $4 million

Dupont Circle video streaming and media company SnagFilms has nearly closed a $4 million investment round and is doubling down on its newest product, an end-to-end publishing service called ViewLift.

In exchange for a licensing fee, ViewLift creates customized applications on devices including phones, smart TVs and Xboxes, but also stores the videos, provides analytics and sets up content monetization systems.

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CEOWORLD MAGAZINE – JULY 21, 2015

The Starks, Starbucks, Churchill and the Business Pivot

As the saying goes, the only thing constant is change. One of the biggest challenges businesses face is whether to make tactical adjustments, or go for fundamental changes in strategy. Nearly all businesses—whether startups or established companies—will change a fundamental aspect of their business model at some point. Some will identify the need to change early and treat it as an opportunity, while others will await the next survival crisis. But given the extent of disruption brought by technology and cultural shifts, particularly over the last five years, CEOs talk more often of "pivoting" than of "staying the course".

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IDIGITALTIMES – MAY 28, 2015

Lax Sports Network And ViewLift Team Up For The Ultimate Lacrosse App Experience

Lax Sports Network discusses the soon-to-be-launched apps and website for the sports digital channel. Robert Wallace, COO of Lax Sports Network talks about his vision for the exciting new network. Manik Bambha, CTO of ViewLift, discusses how the apps created will help Lax Sports Network realize their goals.

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THE VIDEO INK – MAY 21, 2015

Women’s World Cup, Lacrosse Games Going Live Online–What Does This Mean for Cable?

Also announced was a partnership between Lax Sports Network and OTT video platform ViewLift on a digital channel that will offer lacrosse games from youth to professional levels, including live games.

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MULTICHANNEL NEWS – MAY 21, 2015

Lax Sports Network and ViewLift Present Live Streaming, Lacrosse-Focused Media Network

Lax Sports Network will feature live and video-on-demand content including live professional and amateur games, lacrosse news and information, instructional videos and more, across multiple platforms.

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SPORTS VIDEO GROUP – MAY 1, 2015

‘MLL Game of the Week’ Now Available on Roku (Powered by ViewLift)

Major League Lacrosse announced that sports content provider WinnersView is now live streaming the “MLL Game of the Week” via the WinnersView streaming channel for Roku players and Roku TV models...WinnersView, powered by ViewLift.

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TV SPY, ADWEEK – APRIL 16, 2015

Gannett Wants to Stream Sports and Entertainment

Gannett Co. says it's joining up with ViewLift, "a full-service provider of custom video applications" to develop a streaming sports and entertainment service.

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TV NEWS CHECK – APRIL 16, 2015

Gannett To Build Digital Sports Video Service

Gannett will partner with video applications provider ViewLift to develop a new service that will focus on streaming unique sports-related content and select movies across multiple devices.

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MEDIA POST – APRIL 16, 2015

Gannett, ViewLift to Develop Sports Video Services

Gannett's partnership with application provider ViewLift to develop digital sports video services, announced Thursday, focuses on streaming sports-related apps, content and entertainment services across smartphones, tablets, televisions and PCs.

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THE VIDEO INK – APRIL 16, 2015

Gannett & ViewLift Working on Digital Sports Video Service

International media and marketing company Gannett is partnering with OTT video platform ViewLift on a digital sports video service.

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VIDEO ADVERTISING NEWS – FEBRUARY 17, 2015

ViewLift Launches Video Monetization Solution

ViewLift, the streaming video app company has launched a one of a kind B2B solution for creating, launching and monetizing video applications, which is designed for smartphones, tablets TV and more. Read More

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ADEXCHANGER – FEBRUARY 16, 2015

SnagFilms' CEO On Cracking Monetization In The New TV Ecosystem

Whether you're Coca-Cola or the NFL, building experiences across 15 device and app environments is a tall order.

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RAPID TV NEWS – FEBRUARY 15, 2015

ViewLift Launches Online Video Monetization Platform

ViewLift has launched an end-to-end solution for creating, launching and monetising online video with advertising.

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USA TODAY – FEBRUARY 12, 2015

ViewLift offers end-to-end streaming video services

The company behind online video site SnagFilms aims to snag some more of the growing streaming video business.

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MARKET WIRED – FEBRUARY 12, 2015

ViewLift Launches to Bring Streaming Video Apps to Market for Brands Across Digital Devices

ViewLift Joins SnagFilms Family, Leveraging Years of Domain Experience and Strong Relationships to Help Brands Reach Consumers and Advertisers on Streaming Video Devices.

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INDIEWIRE – FEBRUARY 12, 2015

SnagFilms Launches ViewLift, New B2B Venture

ViewLift will help companies create, launch and monetize their own video applications, which will exist independent from the cable companies and streaming platforms.

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MULTICHANNEL NEWS – FEBRUARY 12, 2015

ViewLift Launches to Bring Streaming Video Apps to Market for Brands Across Digital Devices

With streaming poised to become the principal way Americans consume video, a first-of-its-kind B2B service, ViewLift is launching today to help companies take advantage of this seismic shift among consumers and advertisers.

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